The All Party Parliament Group on Traditional Medicines organized a meeting at the European Parliament in Brussels, Belgium with the objective of devising a roadmap to legalise Ayurveda in Europe and to integrate it with their healthcare systems.
As a part of a distinguished group of Ayurveda luminaries, Dr Partap Chauhan discussed with his European counterparts the key strengths of authentic Indian Ayurveda in resolving the world’s need for a holistic healthcare blueprint that could potentially reduce dependency on synthetic medicines by leveraging the body’s innate ability to heal itself, which by principle is the definition of Ayurveda.
With an estimated market valuation of USD 2 billion in India alone, Ayurveda has witnessed exponential growth over the last few decades.
About Dr Partap Chauhan, Director, Jiva Ayurveda
Dr Partap Chauhan is one of the leading authorities in Ayurveda treatment in the world. In addition to being the Founding Director of Jiva Ayurveda. He is a visiting professor at Ayurveda Gurukula, Japan, Ayurveda Academy, Lithuania and a number of international universities. He is also a lifetime Ashoka Fellow, an author, public speaker and a TV personality.
Under Dr Chauhan’s leadership, Jiva Ayurveda has become a household name in authentic and personalized Ayurveda treatment. A team of 500 doctors and experts under his guidance deliver treatment and medicines to patients throughout 80 Jiva Clinics across India, and 3 Jiva Medical and Research Centres in Faridabad, Indore and Pune. Every day, doctors at Jiva consult more than 8000 patients and this has been recognized by The India Book of Records.
To establish Ayurveda as data-driven and universally accepted health science, Dr Chauhan has led the integration of predictive algorithms, machine learning and artificial intelligence to assist doctors in providing better diagnostics and quality of care. Dr Chauhan is the author of two best-selling books—Eternal Health and Eternal Beauty, and he also regularly contributes to international magazines and periodicals.
Dr Partap Chauhan has conducted hundreds of health, wellbeing and stress-management workshops for government officers, defense scientists and corporate executives in companies such as IBM, Nokia and Airtel. Leading his mission of Taking Ayurveda to every home from the front, Dr Chauhan has popularized Ayurveda not just in India but also in Europe, Asia, USA and Latin America through healthcare and educational collaborations. His telemedicine project—TeleDoc was honored with the World Summit Award by the United Nations.
Recently, Jiva Ayurveda has opened an Ayurveda retreat in the outskirts of Faridabad called, Jivagram. It is a unique centre for personalized Ayurvedic healthcare and treatment. Here guests engage in a unique healing experience to restore their health. The experience is called Ayunique – an Ayurvedic treatment programme that is as unique as everyone’s body.
